Treat your kids with the best toys

Welcome to Prime Deals Toy, where imagination comes to play! Our toy store has been a cherished destination for children and families, offering a magical world of fun, learning, and creativity.

FREE SHIPPING

Free Standard Shipping All Over UK

CHEERFUL GIFTS

Gift Happiness through Toys

CUSTOMER SUPPORT

We are here for you round the clock.

EASY PAYMENTS

Industry Standard Encryption

Kid's Toys by Age

2 Years Old

2-5 Year Olds

5-8 Year Olds

8-13 Year Olds

13-16 Year Olds

OUR MOST POPULAR TOYS

-22%
Compare

Bluey Toys Bingo Set With PVC Moveable Joints – 12 Pcs set

Original price was: £ 45.Current price is: £ 35.
Name: Bluey Bingo Set Material: PVC+ABC Height: 5 – 8cm Recommended age: 3 years or above
Add to wishlist
Add to cart
Quick view
Compare

Naruto Action Figures

£ 55
ACG Name: NARUTO Material: PVC Theme: Movie & TV Gender: Unisex Recommend Age: 18
Add to wishlist
Select options
Quick view
Compare

Flashing Light Inflatable Frog

£ 12
Features: Made of premium PVC plastic material, the toy is safe and durable for kids to play. Interesting and funny,
Add to wishlist
Add to cart
Quick view
Compare

New Jellycat Bunny

£ 35 – £ 45
Jellycat Bunny – The Ultimate Cuddle Companion Soft, snuggly, and irresistibly adorable, the Jellycat Bunny is the perfect plush companion
Add to wishlist
Select options
Quick view
Compare

Dragon Ball Z Goku Action Figure

£ 45
ACG Character: Goku ACG Name: DRAGON BALL Z Material: PVC plastic Gender: Unisex Recommend Age: 18 ,14 y
Add to wishlist
Select options
Quick view
Compare

Sleep Companion Super Soft Rabbit Plush

£ 14
Gender: Unisex Animals: rabbit Type: Plush/Nano Doll Filling: PP Cotton Theme: TV & Movie Character Material: COTTON Recommend Age: 14 y Height: 40cm modname=ckeditor
Add to wishlist
Select options
Quick view
Compare

Fashion Ken Doll Full Set

£ 15
Item name: Ken doll Type: multi joints movable dress up doll Material: Plastic+Cloth Size: 1/6 , 30cm height Package include:
Add to wishlist
Select options
Quick view
Compare

Plim Clown Plush Toy

£ 15
Filling: PP Cotton Model Number: Plim Plim Gender: Unisex Dimensions: 25cm Material: Short Plush Recommend Age: 18 Features: Movie & TV
Add to wishlist
Add to cart
Quick view
Compare

Movable Robot Multi-Jointed Action Figure

£ 7
Product size: About 14CM/5.5inch Features: Multi-Jointed Movable Material: Plastics Recommend age: above 2 years old Package included:1set Action Figures
Add to wishlist
Select options
Quick view
Compare

Cross Axis Building Blocks For Children

£ 5
Is Electric: No battery Block Size: Small building block Barcode: No Gender: Unisex Plastic Block Shape: Self-Locking Bricks Plastic Type: ABS Material: plastic Recommend Age: 14+y
Add to wishlist
Select options
Quick view
Compare

Fruit Skirt Dolls

£ 10
Dimensions: 25cm Gender: Unisex Features: cartoon, Stuffed & Plush Form: 1/12 Model Number: Rag Dolls for Girls Theme: Movie & TV Type: Cartoon Doll Material: Plush Recommend Age:
Add to wishlist
Select options
Quick view
Compare

Shuga Fairy Doll

£ 55
Dimensions: 48.5cm Battery: no Gender: Unisex Features: Mini Form: 1/4 Model Number: Pelette B Theme: Movie & TV Type: FASHION DOLL Material: Resin Recommend Age: 10 y Item Type: Dolls
Add to wishlist
Add to cart
Quick view
Compare

Brick Building Blocks For Children

£ 7
Block Size: Small building block Gender: Unisex Plastic Block Shape: Self-Locking Bricks Plastic Type: ABS Material: plastic Recommend Age: 18+,14+y
Add to wishlist
Select options
Quick view
Compare

Guardians of the Galaxy Rocket Raccoon and Groot Action Figure

£ 70
Original Package: YES Version Type: First Edition Dimensions: 8-14.5cm Remote Control: No Material: PVC Theme: Movie & TV Gender: Unisex Recommend Age: 18 ,14 y
Add to wishlist
Select options
Quick view
Compare

Among Us plush toy

£ 10
Gender: Unisex Type: Plush/Nano Doll Filling: PP Cotton Theme: TV & Movie Character Material: Cloth Recommend Age: 3-6Y,6-12y
Add to wishlist
Select options
Quick view
Compare

Cross Shaft Building Blocks For Children

£ 5
Is Electric: No battery Block Size: Small building block Barcode: No Gender: Unisex Plastic Block Shape: Self-Locking Bricks Plastic Type: ABS Material: plastic Recommend Age: 14+y
Add to wishlist
Select options
Quick view

NEW ARRIVALS

FEATURED ITEMS

BEST SELLERS